Sunday, March 3, 2024

Monster Energy Supercross and The Lawrence Brothers Announce Race Weekend VIP Experiences

by Matt
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Feld Motor Sports, Inc., in partnership with Jett and Hunter Lawrence, are excited to announce the Lawrence Factory Fan Zone coming to 16 rounds of Monster Energy AMA Supercross in 2024. These exciting new VIP experiences mark the first of their kind tied directly to Supercross athletes and will see activations take place on both Friday and Saturday. On the heels of a year dominated by the Lawrence name, Jett and Hunter look forward to opening their doors to fans on race weekends and provide a behind the scenes view at their winning formula. Friday and Saturday VIP experiences are now available for purchase at FeldExperiences.com.

“The main reason we want to do this is for our fans to join in on our journey. We’re just starting our 450 career and would love to have our fans along for the ride in our prime, experiencing the same emotions as us, taking in the full VIP experience as we navigate this new chapter.” Said newly crowned 450 SuperMotocross World Champion, Jett Lawrence.

Friday’s experience, “Lounge with the Lawrences” is an opportunity for fans to spend time with the duo in a relaxed environment before race day, offering photo opportunities, a Q&A session, games, and refreshments. Additionally, Team Lawrence has carefully curated a Limited-Edition Merchandise Pack that is exclusively available through this experience. 50 spots will be available for Friday’s Lounge with the Lawrences.

Both Jett and Hunter Lawrence move into the premier 450SX Class full-time beginning in January with Monster Energy Supercross. The brothers will compete alongside each other for all 31-rounds of the SuperMotocross World Championship series, playoffs and final. Photo Credit: Feld Motor Sports, Inc.
Both Jett and Hunter Lawrence move into the premier 450SX Class full-time beginning in January with Monster Energy Supercross. The brothers will compete alongside each other for all 31-rounds of the SuperMotocross World Championship series, playoffs and final. Photo Credit: Feld Motor Sports, Inc.

Saturday’s experience, “Rev Up with the Lawrences” was created by the brothers to thank their fans for their unwavering support. Jett and Hunter want to provide their fans with a one-of-a-kind experience giving unprecedented access into their lives as they enter this new chapter in their careers. The Lawrence camp has created the Lawrence Factory Fan Zone where fans can expect to experience the ins and outs of race day and spend time with Jett and Hunter, something that is rare to experience on race day. 20 spots will be available for Saturday’s Rev Up with the Lawrences.

“The Lawrence Factory Fan Zone is a place for our supporters to get the full race day experience at a VIP level. It will be the best place to hang out and experience Supercross in the most fun way possible, the Lawrence way. We look forward to meeting everyone at the races!” Said 2023 Eastern Regional 250SX Class Supercross Champion, Hunter Lawrence.

The Lawrence camp has outfitted a new hospitality trailer to accommodate the Lawrence Factory Fan Zone making its debut at Anaheim 1 on January 5th and 6th. Photo Credit: Feld Motor Sports, Inc.
The Lawrence camp has outfitted a new hospitality trailer to accommodate the Lawrence Factory Fan Zone making its debut at Anaheim 1 on January 5th and 6th. Photo Credit: Feld Motor Sports, Inc.

This exciting collaboration with Jett and Hunter Lawrence is possible following the launch of several other successful VIP experiences in 2023 that took the fan experience to the next level. With the help of OEM partners like Monster Energy Yamaha Star Racing, Troy Lee Designs Red Bull GASGAS, and Twisted Tea Suzuki Presented by Progressive Insurance, the Supercross paddock is more interactive than ever, and fans can now truly experience what it’s like to be a part of a team on race day. In addition to team experiences, fan access to the racing action is at an all-time high with new and exciting offerings like track walks, trackside Main Event viewing, trackside opening ceremonies viewing, gold ticketing packages and more. Please visit FeldExperiences.com for a complete listing of VIP experiences available at every round of Supercross throughout the season.

All 28 rounds of the SMX World Championship series, inclusive of 17 Supercross races and 11 Pro Motocross races, are currently on sale to the general public at SupercrossLIVE.com and promotocross.com. Dates and venues for the 2024 SuperMotocross World Championship playoffs and final will be announced in January.

This post was originally published on this site

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